September 9, 2024
Companies that motivate their employees and the benefits of doing so
Companies that motivate their employees don't just achieve better business results. In fact, they also build a culture of commitment and satisfaction that translates into an outstanding customer experience.
In this article, we analyze why it's crucial to motivate employees and how some of the world's most innovative companies are leading the way in this regard. Come with us.
Why is it important to motivate employees?
Employee motivation isn't just a matter of well-being; it's a strategic factor that directly impacts a company's efficiency, innovation and profitability.
This is because a motivated team is more committed, shows greater loyalty to the company, and their productivity soars, which in turn improves the work environment and business results.
In addition, motivation significantly reduces absenteeism and turnover rates, problems that can diminish the competitiveness and capacity for innovation of any organization.
Companies that motivate their employees and how they do it
LIDL
An exemplary company in the field of work motivation and the improvement of the Employee Experience is LIDL.
This company has been named Top Employee for several consecutive years. In addition, it has achieved maximum scores in several categories evaluated by the Top Employers institute, such as Leadership (100%), Sustainability (99%), Ethics and Integrity (98%) and Employer Branding (98%).
To reach these numbers, this company puts its employees at the center of its corporate activities, providing them with an exceptional work environment.
For example, one of LIDL's most prominent initiatives in Spain is its support for the dual education model, a system that combines academic training with practical work experience.
Google is synonymous with innovation in talent management. The company offers a flexible work environment, where casual attire is the norm and flexible schedules allow employees to balance their work and personal lives.
In addition, Google stands out for providing workspaces that encourage creativity, including rest and play areas, and benefits such as on-campus nurseries for the children of its employees.
These practices not only attract talent, but they also retain it, making employees feel valued and part of something bigger.
Microsoft
Microsoft focuses its employee motivation efforts on continuing education and professional development.
This technology company recognizes that the personal growth of its employees is fundamental to their collective success. Therefore, it offers ample opportunities for learning and development, as well as the possibility of working on innovative projects that challenge and expand their abilities.
Ikea
Ikea values the importance of a healthy work-life balance. For this reason, the Swedish company offers a flexible working day and supports its employees with a robust pension plan and health insurance.
These policies not only ensure the well-being of its employees, but also underline Ikea's commitment to sustainability and social responsibility.
Inditex
Inditex, known for its rapid adaptation to fashion trends, applies a similar approach to managing its human resources. The company invests in continuing education and promotes an inclusive and diverse work environment.
In addition, it uses social networks and other digital platforms, such as an app for employees called INET, to promote communication and collaboration among its employees, contributing to a culture of constant innovation.
Sanitas
Sanitas is another company concerned about the Employee Experience. Proof of this is that this company has a comprehensive approach to business management, in which social responsibility plays a crucial role.
For example, to ensure total integrity in all its actions, this company focuses on compliance with laws, internal regulations, and ethical and moral standards.
And this commitment extends to all levels of the organization, from the board of directors to each employee, establishing a zero-tolerance policy for any violation.
In addition, this company offers conditions that contribute to high job satisfaction among its more than 11,000 workers. These conditions include telecommuting options, a positive work environment, and a number of notable social benefits.
These include a free health policy for employees who are more than a year old, pension plans and a flexible compensation system that ranges from childcare to training.
Netflix
Netflix revolutionized the entertainment industry, and its human resources policy is equally innovative. The company offers an unlimited vacation policy, relying on the responsibility and self-management of its employees. This mutual trust encourages a high level of commitment and motivation among your team.
Mercadona
Mercadona is a prominent example of how human resources policies can align with business success in the retail sector.
This company invests in the continuous training of its employees and offers working conditions that exceed the industry average, including pension plans and health insurance, resulting in a highly engaged and efficient workforce.
The latest on employee motivation
In short, companies that care about motivating their employees understand that the real value of their business lies in their people. In addition, they know that by investing in the well-being and development of their teams, they not only improve their internal experience but also enhance their business results.
From Google to Mercadona, these success stories demonstrate that employee-focused practices are a crucial component of business strategy.
If you are interested in improving the experience of your employees to boost your performance and improve customer satisfaction, we invite you to contact us.
We are a consultancy firm specialized in Customer Experience and Employee Experience. In addition, we have technological solutions that will help you not only to motivate your employees, but to improve your business results.