Experiences that make a difference: transform competition into opportunities with Izo
In an environment characterized by intense competition, experience management becomes a crucial differentiator. Retail companies compete not only on products and prices, but also on the quality of the experience they provide to consumers.
With the growing importance of the omnichannel experience, where customers interact with the brand through various channels (physical stores, e-commerce, social networks), experience management ensures consistency and quality in all interactions.
Find out how Izo can help you create unique experiences and exceptional services.
+1000 customers They trust us
In Retail and Mass Consumption, comprehensive experience management is essential to ensure consistency and quality in all interactions, from the online presence to the experience in physical stores.
This holistic approach not only builds customer loyalty, but also a strong brand image. Considering all aspects, from the perspective of the customer to that of the employees and the brand, allows for continuous improvement in a competitive and constantly evolving market.
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In the retail and mass consumer sector, employee satisfaction and engagement are crucial to offering exceptional service. Izo addresses this need with its Employee Experience service, from hiring to disengagement. By thoroughly analyzing every point of contact, from the selection process to ongoing professional development, Izo helps companies create work environments that promote employee satisfaction and emotional bonding. Not only does this improve the staff experience, but it also translates into more positive and efficient customer service.
Izo offers specialized Customer Experience solutions for the retail industry and mass consumption. Understanding that Customer Experience goes beyond transactions, Izo focuses on how customers perceive each interaction, from product exploration to post-purchase. By identifying key elements such as the brand and the product, Izo helps companies to generate lasting emotional connections with customers.
Not only does this drive sales, but it also creates positive memories that strengthen customer loyalty and brand reputation in a highly competitive market.
Izo's Interaction Intelligence solution adapts to the demands of retail and mass consumption by objectively evaluating the delivery of experiences at key touchpoints. From interaction in physical stores to online customer service, Izo uses advanced analytical and technological capabilities to provide valuable information about the customer experience.
This allows companies to make informed decisions for the redesign and transformation of the customer relationship, ensuring that every interaction drives customer satisfaction and loyalty in the highly competitive environment of retail and mass consumption.
Izo promotes Digital Transformation in retail and mass consumption, recognizing the importance of technology in managing experiences. With Qualtrics as the central Experience Management system, Izo helps companies design and manage meaningful experiences in a dynamic and secure environment.
From analyzing data to generating proactive recommendations, Qualtrics technology becomes an inspiring force for systematic action across the organization. This allows the retail and mass consumption sector to adapt quickly to changing market demands, maintaining innovation and offering exceptional customer experiences.
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BCX is the largest Customer Experience Benchmark for Ibero-America. The BCX index, developed by Izo, is a general indicator that measures experience by integrating 3 dimensions that analyze both the brand, the experience with the product and the interactions with the company.
The index is necessary to have a general and comparable position with other companies and over time. Do you want to know more about the BCX Index?
Insurance is one of the sectors in which the most CX initiatives are being driven to generate differentiation, creating a complex market to stand out from the competition.
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Webinar Portugal: "Experience Management Evolution"
El futuro del Experience Management: ¿Hacia dónde vamos?
Sumamos la visión de Izo y nuestro principal partner Qualtrics en cuanto al futuro de la Gestión de Experiencia, principales tendencias y buenas prácticas de la industria.
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Izo Anuncia a los Ganadores de los Sellos BCX 2024
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Guide to Measuring Customer and Employee Experience Management with XM Metrics
Explore key strategies for measuring and increasing your ROI using XM metrics in your company's customer and employee experience
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Internationalization of Companies: Challenges and Opportunities
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Customer Service: What it is and its differences with Customer Care
Discover the essence of Customer Service and Customer Care, their impact on customer loyalty and how to adopt them to improve your business
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What is an Empathy Map and why design one
An empathy map is a business tool that improves the understanding of your company at unique levels. Learn how to design it
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Applications of Artificial Intelligence in Employee Experience Management with Qualtrics
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Phases of the Customer Journey: What they are and how to approach them
Discover how to optimize the phases of the Customer Journey to improve the experience of your customers and turn them into promoters of your brand
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A milestone in our journey: Izo is a Qualtrics Platinum Partner
In 2024, we have been recognized as Qualtrics Platinum Partners, the highest level of alliance within the Qualtrics Partners Network
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From the work environment survey to business culture
Optimize your company with work environment surveys. But don't stop there, because the ultimate goal is to improve your organizational culture
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Franchise Model: What is it and how does it benefit you to be an Izo Franchisee
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The Importance of Effective Communication in the Customer Experience
La comunicación efectiva es clave para fidelizar clientes: personalización, resolución ágil y experiencias memorables construyen relaciones duraderas.
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eNPS or how to know if your employees want to work with you
Classify your employees as promoters, passives or detractors, with the eNPS metric. Measure and improve staff loyalty today
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EX Strategy: Improving the Employee Experience
Learn how to improve the employee experience with effective EX strategies. Learn to design tactics that benefit employees and customers
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Companies that motivate their employees and the benefits of doing so
Discover how leading companies such as Google and Sanitas promote work motivation and its positive effects on business results
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Employee Journey: What it is and what advantages does it offer your company
Learn about the employee journey and its advantages to create a positive work environment and increase your company's profitability. Get informed!
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Crossboarding, a solution to the talent drain
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Successful Companies: Your Employees, Your Brand Ambassadors
Learn how to turn your work team into your best brand ambassadors, improving your Employee Experience in a short time
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Expert Opinion: After the Customer Journey What?
El Customer Journey es solo el inicio: actúa, transforma la experiencia y fideliza a tus clientes con decisiones estratégicas y metodologías ágiles.
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Employee Experience: What is it and why should it matter to you?
Learn about the employee experience and how it can transform your company by increasing employee satisfaction and loyalty. Find out here!
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What is NPS: Formula and real applications for your company
Learn what NPS is and how this metric can help you measure customer loyalty. Practical formulas and applications for your company
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Customer Experience Framework: Transform Your Service
Elevate your business with the Customer Experience Framework. Learn effective strategies to optimize your consumers' experience
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Customer Journey: Think like your customer
Discover the Customer Journey: An essential map for business success that shows customer interaction with your company
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CX Analyst: Boost Your Customer Experience
Learn the crucial role of the CX Analyst and the CX Manager in improving the customer-company relationship and its impact on your business
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Expert Opinion: Employee Value Proposition — Beyond Wages
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Why do we believe in local partners? The 7 keys to our success.
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Power Transformation based on the Customer Experience Management Assessment
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What is Customer Experience and how is it managed?
Discover what customer experience is and how to manage it effectively, to improve the profitability of your business, regardless of your sector
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Improve the Experience by reducing costs. Is this possible?
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The Importance of Human Resources (HR) in a Company
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Business Transformation through Employee Experience: The Path to Organizational Success
Manage the customer-centric Employee Experience to successfully transform your organization
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Ethical Design: Building for Respect and Diversity
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Connect: The Key to Experience Management
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Welcome aboard! 5 Keys to Onboarding that Attracts New Collaborators
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The 6 Fundamental Pillars of Management 3.0
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Results of implementing an Employee Experience strategy in your company
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Claves para hacer más felices a tus Clientes
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The 7 Deadly Sins of Customer Experience
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5 Maneras de Motivar a tu Equipo
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Netflix's Business Culture: The Secret to Its Success
In the competitive world of entertainment, Netflix has become a global technological giant that revolutionized the way we consume movies and series.
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Customer Lifetime Value (CLTV): What is it and How to Optimize It?
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Efectos de Primacía y de Recencia. ¿Qué son y para qué se usan?
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7 Tips for Achieving a Good Brand Reputation
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X-Data and O-Data: The Secret Combination to Enhance the Experience
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eNPS or Employee Net Promote Score: What is it and How Is It Calculated?
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The 3 Best Examples of Business Culture
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What is FCR (First Contact Resolution) and How to Improve It?
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¿Qué son los Touchpoint o Puntos de Contacto del Cliente?
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7 Tips for Planning a Successful Workshop
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What is AHT and How to Improve It?
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7+1 Sesgos Cognitivos que Tienen los Consumidores
They exist more than 30 different types of psychological biases What condition the behavior and decisions of the human being. Below we will explain with examples the most relevant of them all.
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9 Elementos Clave de la Cultura Empresarial
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What is the Customer Journey and How Does It Help the Customer Experience?
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What is a Moment of Truth?
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What are Business Verticals?
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What is Brand Experience and How Can You Improve It?
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Do we share or do we each share on our own? : The importance of shared experiences
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What Types of Business Culture Are There?
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What is a Service Blueprint and what is it for?
Before delving into the uses and potential of the Blueprint in an organization, let's start by explaining what this service consists of.
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How to use Close The Loop in VOC Programs?
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The Basics of Multichannel Customer Service
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What is the Employee Journey and How to Create It?
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SMART CENTER The Smartest Way to Impact Business Results
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5 Ways to Measure the Value of Your Brand
Having a good brand value can mean the difference between a business lasting over time or simply falling into oblivion.
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What is Employee Experience and How Is It Managed?
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What are Archetypes and How Do They Help Your Business?
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What is a Buyer Persona? The Key Piece for Your Company
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What is the Customer Journey of a Customer in the Hotel Sector like?
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What Are the Differences Between Customer Experience and Customer Service?
We are surrounded by Anglicisms and terms that are emerging, more and more quickly. Before we break down the differences, let's go into detail about the definition we could give to each of them.
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Minimum Viable Product (MVP). What is it and what is it for?
You've probably heard this terminology before minimum viable product or MVP by its acronym in English. But before we dive into the bowels of this concept, let's analyze where it comes from.
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What is the Customer Journey like in the Banking Sector?
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How to Do a Consumer Behavior Analysis
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How to Apply the Kano Model to Product Design?
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What is the Satisfaction Index or CSAT?
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5 Keys to Understanding What a Focus Group Is
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What is FCR (First Contact Resolution) and How to Improve It?
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Millennials: 10 relevant insights about their buying behavior.
We know that Millennials will be critical to our businesses in the next decade, but... How can we surprise them? What makes them significantly different from other generations?
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Why Are Quick Wins Important in a Company?
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BCX: The Experience That Matters Is Multichannel
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What is the Empathy Map and Possible Uses
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Differences between Customer Service and Customer Care
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Brand reputation, a link in the CX value chain
Explore the relationship between brand reputation and promise to your customers. Learn key strategies for improving perception and loyalty.
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NPS (Net Promoter Score): What is it and How Is It Calculated?
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What is Job Shadowing and What Are Its Benefits?
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What is the CAC (Customer Acquisition Cost) and How Is It Calculated?
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Loyal Customer VS Recurring Customer: What Are the Differences?
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What are ATL and BTL Market Strategies?
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Uber vs Taxis: A Question of Good Service and Customer Focus
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What is a Customer Journey and How Is It Created?
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SWOT Analysis: What Is It and How Does It Help in Strategy?
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PESTEL Analysis: What Is It and How Does It Help in the Strategy?
The Analysis PESTEL It is one of the best-known tools together with the SWOT analysis, to carry out a macroeconomic and strategic analysis of a company's situation.
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How Does a Sense of Humor Improve Productivity?
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What is Customer Experience and How Is It Managed?
Discover what customer experience is and how to manage it effectively, to improve the profitability of your business, regardless of your sector
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They will find a crucial support team for the development of the experience. A team that always has a unique energy and that never tires of thinking about solutions and support possibilities.
They are a great ally for generating value based on customer knowledge, and the implementation of different tools that allow us to address challenges with focus.
They are truly professional, market-leading and adaptable to the bureaucracies of any institution or country.
Your project is our ambition. Share your concerns, and we'll be happy to hear from you and ready to respond.