With more than 30 years of experience in the Spanish market, Orange has established itself as one of the main mobile phone operators in the country. With the objective of continuing to improve the experience of both its customers and its employees, Orange collaborated with Izo on an innovative customer experience innovation workshop project.

The project focused on increasing the motivational capacity of Orange employees, recognizing that a motivated and committed team is essential to provide an exceptional customer experience. To achieve this objective, innovation tools based on customer and employee experience were used.

The innovation workshop was designed by Izo to actively involve Orange employees in the process of improving the customer experience. During the workshop, interactive and dynamic activities were carried out that encouraged collaboration and the exchange of ideas among the participants.

Employees were encouraged to share their experiences and suggestions to improve the way Orange interacts with its customers. Different aspects of the customer experience, from the purchasing process to customer service, were explored, identifying areas of opportunity for innovation and improvement.

Thanks to the innovation workshop, Orange was able to increase the motivation and commitment of its employees, who felt valued and heard by the company. In addition, creative ideas and practical solutions were generated to improve the customer experience, which were successfully implemented throughout the organization.

As a result, Orange was able to strengthen its position in the market as a mobile operator that genuinely cares about the satisfaction and well-being of both its customers and employees. The collaboration with Izo proved to be a key step on the path to excellence in customer experience for Orange.